Melissa Odabash Swimwear

Melissa Odabash

What is it special about Melissa Odabash designer swimwear collections? People have many views but in reality there is only one reason- and that's Melissa herself. Prior to launching her first collection, Melissa was living and modeling in Italy for top Italian designers. As a former catwalk and swimwear model she knows so much about swimwear. She has been quoted as saying that she wore more than her fair share of over-designed,” look-at-me" bikinis. "The stuff I had to wear was hideous," she says, "I was modeling suits that were sparkly and tacky and I just thought: I can do better than this." So she did - creating her first bikinis by hand and taking them around the boutiques of Milan. Her designs are inspired by Italian fashion - for styles that are about simplicity and high quality fabrics with a timeless elegance. Instead of under-wire or padding, she uses fine twisted elastic, discreetly sewn into linings. And for these she uses delicate lingerie material instead of the thicker, traditional linings that often prove uncomfortable. Collections have included flattering briefs, halter neck tops, twisted bandeaus adorned with buckles, beading, shells and embroidery. The suits are made for all body types, but all have the same principle aim: to help people feel good about them when they are at their most self-conscious. Celebrities including Kate Moss, Jennifer Lopez, Paris Hilton, Elle Macpherson, Victoria Beckham, Catherine Zeta Jones, Teri Hatcher, Beyonce, Uma Thurman, Sarah Jessica Parker, Heidi Klum, Halle Berry and Cindy Crawford all choose Odabash when holidaying themselves. Melissa Odabash designer swimwear ranges stocked by Juste Moi include Ayesha, Briny, Equador, Gemma, Jamaica, Jayla, Nantes, and Tampa.

Other designer swimwear collections include:

• Gottex
• Miraclesuit
• Maryan Mehlhorn
• Pain de Sucre
• Roidal
• Vilebrequin